Job Information
Granicus Senior Director, Brand Strategy and Marketing in Saint Paul, Minnesota
The Company Serving the People Who Serve the People Granicus is driven by the excitement of building, implementing, and maintaining technology that is transforming the Govtech industry by bringing governments and its constituents together. We are on a mission to support our customers with meeting the needs of their communities and implementing our technology in ways that are equitable and inclusive. Granicus has consistently appeared on the GovTech 100 list over the past 5 years and has been recognized as the best companies to work on BuiltIn. Over the last 25 years, we have served 5,500 federal, state, and local government agencies and more than 300 million citizen subscribers power an unmatched Subscriber Network that use our digital solutions to make the world a better place. With comprehensive cloud-based solutions for communications, government website design, meeting and agenda management software, records management, and digital services, Granicus empowers stronger relationships between government and residents across the U.S., U.K., Australia, New Zealand, and Canada. By simplifying interactions with residents, while disseminating critical information, Granicus brings governments closer to the people they serve-driving meaningful change for communities around the globe. Want to know more? See more of what we do here. The Senior Director of Strategic Communications and Marketing will lead a team responsible for developing the overall brand strategy, building effective messaging, communication and marketing strategies to raise the visibility of the organization. This role will report directly to the Chief Marketing Officer (CMO) and will oversee the company branding and messaging, the development of communications and marketing collateral, including news releases, opinion pieces, speeches, corporate materials, videos, social and digital media, web content as well as own the brand management of the company. The ideal candidate will be deadline-oriented, experienced in strategic communications management and a skilled storyteller. Responsibilities Develop and implement a long-term communications vision and strategy. Lead the overall company brand, positioning and messaging Lead and manage issues/reputational/crisis communications strategy and execution in coordination. Ensure high quality and consistency in communications and branding. Work collaboratively and cross-functionally to ensure coordination and consistency of brand positioning, messaging, and differentiation. Oversee the design, production and distribution of all publications, op-eds, press releases, collateral, and other content. Oversee the development of web content, design to ensure it is aligned with the overall organizational branding and messaging. Oversee the company digital and social media strategy, campaigns and content . Lead the development and execution of a media relations strategy to elevate Granicus' reputation, and overall organizational goals through relationship building with targeted media, story placement and proactive response to media requests. Develop and implement systems and procedures necessary to run a smooth operation of the communications function. Required Skills and Experience Minimum of 10 - 15 years overall marketing communications experience. Government marketing leadership experience a plus. 7+ years people management experience. Expert knowledge of brand management. Excellent communications and written skills: Strong communication skills both verbally and in writing, as well as able to communicate quantitative information in a clear and informative manner. Strong creative, strategic and analytical skills. Organizational skills: They must pay attention to detail and possess the ability to manage multiple initiatives simultaneously to enable the effective management of internal and external relationships. Demonstrated successful experience writing news releases, developing, and delivering presentations and working with media. Experience overseeing the design and production of collateral, website management and social media content creation. Experience in strategic marketing planning and collaboration with senior leadership. Leadership and teamwork capabilities. Project management skills and an understanding of how to manage the priorities of multiple stakeholders in a complex environment. Ability to work well in a fast-paced environment where functioning autonomously and collaborating as part of a team are equally important. Problem-solving and decision-making skills: Excellent problem solving and decision-making skills to identify risks, provide market insights, and draw valid conclusions from findings using available data. Passionate and experienced in working with public sector entities. Experience working with geographical teams. Potential base salary. Does not include bonus OR commission and benefits. COMPENSATION RANGE: $125,000-$160,000 USD Don't have all the skills/experience mentioned above? At Granicus, we are trying to build diverse, inclusive teams. We do not have degree requirements for most of our roles. If you don't meet every requirement above, but are excited to learn more, we encourage you to apply. We might just be able to find another role that could be a perfect fit! Security and Privacy Requirements 1. Responsible for Granicus information security by appropriately preserving the Confidentiality, Integrity, and Availability (CIA) of Granicus information assets in accordance with the company's information security program. 2. Responsible for ensuring the data privacy of our employees and customers, their data, as well as taking all required privacy training in a timely manner, in accordance with company policies. Don't have all the skills/experience mentioned above? At Granicus, we are trying to build diverse, inclusive teams. We do not have degree requirements for most of our roles. If you don't meet every requirement above but are excited to learn more, we encourage you to apply. We might just be able to find another role that could be a perfect fit! The Team - We are a remote-first company with a globally distributed workforce across the United States, Canada, United Kingdom, India, Armenia, Australia, and New Zealand. The Culture - At Granicus, we are building a transparent, inclusive, and safe space for everyone who wants to be a part of our journey. - A few culture highlights include - Employee Resource Groups to encourage diverse voices - Coffee with Mark sessions - Our employees get to interact with our CEO on very important and sometimes difficult issues ranging from mental health to work-life balance and current affairs. - Microsoft Teams communities focused on wellness, art, furbabies, family, parenting, and more.-=- - We bring in special guests from time to time to discuss issues that impact our employee population The Impact - We are proud to serve dynamic organizations around the globe that use our digital solutions to make the world a better place - quite literally. We have so many powerful success stories that illustrate how our solutions are impacting the world. See more of our impact here. The Benefits At Granicus, we offer a competitive benefits package that allows employees to tailor benefits to their needs. Benefits listed below are for employees based in the U.S. - Flexible Time Off - Medical (includes an option that is paid 100% by Granicus!), Dental & Vision Insurance - 401(k) plan with matching contribution - Paid Parental Leave - Employer-paid Short and Long Term Disability Insurance, Group Term Life Insurance and AD&D Insurance - Group legal... For full info follow application link. GovDelivery is committed to providing equal employment opportunities without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status.