Job Information
VERKADA INC Tradeshow and Event Marketing Manager in SALT LAKE CITY, Utah
Who We Are
Verkada is a leader in cloud-based B2B physical security. Verkada offers six product lines - video security cameras, access control, environmental sensors, alarms, workplace and intercoms - integrated with a single cloud-based software platform.
Designed with simplicity and scalability in mind, Verkada gives organizations the real-time insight to know what could impact the safety and comfort of people throughout their physical environment, while empowering them to take immediate action to minimize security risks, workplace frustrations and costly inefficiencies.
Founded in 2016, Verkada has expanded rapidly with 15 offices across three continents, 2,100+ full-time employees and 28,000+ customers across 70+ countries.
Tradeshow and Event Marketing Manager
Verkada, the startup reinventing physical security through AI and the Cloud, is on the lookout for a dynamic North American Tradeshow and Event Manager. In this role, you will take the lead in selecting, scoping, planning, and executing our pre, post, and during-event presence at various trade shows across the country. As a vital member of the Americas field marketing team, we're seeking a self-directed, highly organized individual with a penchant for the unexpected and a track record of successfully orchestrating large-scale, complex, in-person, hybrid, and virtual events. This role is based out of our office in Salt Lake City.
Roles / Responsibilities
In this pivotal role, you'll be at the forefront of leading and executing major quarterly events (3P) across North America. On a day-to-day basis, you will:
Develop and implement a North America tradeshow and event strategy aligned with Verkada's demand generation and geo goals. This includes ongoing identification, evaluation, and selection of relevant industry events based on consistent criteria you will develop.
Collaborate with your field marketing peers, sales, and product teams to define event objectives, messaging, deliverables, speaking slots, and participation.
Plan pre, during, and post-event social, digital, and online communication, engagement, and measurement with the Americas Acquisition (Demand Gen) Team.
Manage all aspects of these events, including booth design, materials, shipping, and on-site setup, vendor relationships, contracts, staff scheduling and training, and the many engaging event experiences, including on-site and co-located mini-events, meeting opportunities, and extensions.
Track follow-up, collaborating with the Acquisition and sales teams to measure results with goals and evaluate future participation, areas of improvement, and alternatives.
Qualifications
5+ years of professional non-internship marketing experience building, executing, and scaling multiple, complex, multi-faceted events and trade shows, ideally within high technology.
A history of managing calendars for events with multiple running simultaneously.
Strong event management, project management, budget management, and reporting experience including using customer research, hard data, and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs.
Experience negotiating with and managing external suppliers, agencies and venues and coordinating a wide... For full info follow application link.
Verkada Is An Equal Opportunity Employer. As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law. Your application will be handled i n accordance with our Candidate Privacy Policy.