Job Information
IBM Global Talent Marketing Lead in São Paulo, Brazil
Introduction
As a Talent Marketing Lead at IBM, you'll drive strategic talent marketing and employer branding initiatives for our most critical hiring needs. Drawing on your expertise, you'll craft data-driven solutions to attract top-tier diverse talent while exploring innovative strategies to meet global hiring demands. Working alongside cross-functional teams, you will own and execute strategic talent attraction and marketing initiatives, ensuring alignment to IBM hiring priorities, goals and target results.
Your Role and Responsibilities
In addition to driving strategic employer brand and talent marketing tactics, you will play a pivotal role in managing client relationships and overseeing the execution of strategic initiatives across the talent marketing spectrum. Your responsibilities will include:
Developing comprehensive end-to-end talent marketing campaigns utilizing a diverse range of channels, from career site to social media and beyond.
Maintaining a keen focus on channel marketing best-practices; leveraging data and industry trends to drive innovation.
Monitoring campaign performance and leveraging data-driven insights to optimize ROI and identify areas for improvement.
Leading initiatives to cultivate a diverse talent pipeline by championing diversity and inclusion within talent attraction strategies.
Collaborating closely with Talent Acquisition and HR client stakeholders to align strategies with evolving hiring needs.
Required Technical and Professional Expertise
Exceptional skills in crafting and delivering executive-level presentations that are succinct, impactful, and persuasive.
Outstanding stakeholder management abilities, with a proven track record of building and maintaining strong client relationships.
Extensive experience in implementing data-driven marketing solutions that drive top-of-funnel talent engagement and conversion.
A proactive problem-solving mindset, with the agility to identify and implement solutions to attract quality talent at pace.
A nuanced understanding of talent landscape and trends in growth markets world-wide.
Preferred Technical and Professional Expertise
Demonstrated ambition and autonomy in achieving targets, coupled with a creative approach to problem-solving.
Deep knowledge of the Talent Acquisition, Recruitment Marketing, and Employer Branding landscape, ideally gained through experience at a global agency or within large-scale Global organizations.
Proficiency in attracting and converting candidates, coupled with end-to-end agile project management expertise.
About Business UnitIBM Corporate Headquarters (CHQ) team represents a variety of functions such as marketing, finance, legal, operations, HR, and more, all working together to solve some of the world's most complex problems, help our clients achieve success and build collaborative work environments for IBMers.
Your Life @ IBMIn a world where technology never stands still, we understand that, dedication to our clients success, innovation that matters, and trust and personal responsibility in all our relationships, lives in what we do as IBMers as we strive to be the catalyst that makes the world work better.
Being an IBMer means you'll be able to learn and develop yourself and your career, you'll be encouraged to be courageous and experiment everyday, all whilst having continuous trust and support in an environment where everyone can thrive whatever their personal or professional background.
Our IBMers are growth minded, always staying curious, open to feedback and learning new information and skills to constantly transform themselves and our company. They are trusted to provide on-going feedback to help other IBMers grow, as well as collaborate with colleagues keeping in mind a team focused approach to include different perspectives to drive exceptional outcomes for our customers. The courage our IBMers have to make critical decisions everyday is essential to IBM becoming the catalyst for progress, always embracing challenges with resources they have to hand, a can-do attitude and always striving for an outcome focused approach within everything that they do.
Are you ready to be an IBMer?
About IBMIBM's greatest invention is the IBMer. We believe that through the application of intelligence, reason and science, we can improve business, society and the human condition, bringing the power of an open hybrid cloud and AI strategy to life for our clients and partners around the world.Restlessly reinventing since 1911, we are not only one of the largest corporate organizations in the world, we're also one of the biggest technology and consulting employers, with many of the Fortune 50 companies relying on the IBM Cloud to run their business. At IBM, we pride ourselves on being an early adopter of artificial intelligence, quantum computing and blockchain. Now it's time for you to join us on our journey to being a responsible technology innovator and a force for good in the world.
Location StatementFor additional information about location requirements, please discuss with the recruiter following submission of your application.
Being You @ IBMIBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.